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Leveraging CSR to Complement India’s Covid-19 Mitigation Strategy

As India enters its fifth week of nationwide lockdown to suppress the transmission of the novel coronavirus and simultaneously augment its public healthcare capacity, the time is ripe for corporations to incisively deploy their corporate social responsibility (CSR) funds in this fight against COVID-19 and complement the efforts of the Central and State governments in hammering down the spread of the virus.

Post COVID-19: The Most Adaptable Will Survive

COVID-19 has radically transformed lives. India’s decision to impose a three week lockdown across the country to protect its citizens is unprecedented in scale. Prevention and containment strategies pursued by China, South Korea, Taiwan and Singapore have revolved around border controls and barring entry of visitors to break the chain of transmission.

Corona Fallout on Environment and Human Resource

The GoI introduced a 21-day lockdown to flatten the Coronavirus curve. We saw numerous positive impacts on the environment because industries have been shut down, passenger transportation (road, rail, air) is on hold, and humans are locked inside their homes.
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